Google introduces real time search results
Posted by admin in Bing, Google Search Engine, Twitter on December 8th, 2009
Google has introduced some exciting features to its search engine. To keep pace with websites like twitter and facebook that are updated with tweets and posts every second.
This service will be introduced gradually to all Google users and over the next week or so, everyone will be able to see updates posted just seconds ago, in Google Search result pages. Apart from tweets and status updates, items like blog posts and news articles. Earlier, Google had an option where news and articles from only “a few minutes” ago appeared in search results by default. But the new feature will be similar to Twitter’s existing search feature but on a larger and broader scale. Both, the Internet sensation Twitter and social networking giant Facebook, have confirmed that they have inked a deal with Google for real time results. Earlier, Twitter had made a separate deal with Microsoft to make live updates available in it’s new Bing search engine.
Doesn’t Love, Doesn’t Hate, Google simply Ignores “Keywords” Meta Tag
Posted by admin in Google Search Engine on September 23rd, 2009
Google does not use the “keywords” Meta tag in its search engine ranking. Though this is not exactly earth shattering news, but it just reiterates a simple fact which many webmasters still ignore and keep on putting lot of efforts on Keywords Meta tag
Over the years companies and people have sued others for what they say is Meta tag keyword theft. According to Google this is just waste of time as Google just doesn’t consider keywords in its web rankings. This is just the policy of Google and not for other search engines. So keep in mind that search engines other then may factor keywords Meta tag in their search results.
Google though uses the “description” Meta tag as the content for search results snippets. But “description” Meta tag doesn’t pay any role in ranking.
Google also recognizes other Meta tags “google,” “robots,” “verify-v1,” “content type,” and “refresh” Meta tags.
So, the moral of the story is don’t lose sleep over keywords Meta tag.
Bing gains share
Microsoft’s Bing search engine ate in to Google’s market share during August, according to new data. A research note from JPMorgan cited data from industry tracker comScore to show that Bing’s search share had grown from 8.9 percent in July, to 9.3 percent in August in the United States.
Bing chipping away
The Bing search engine was launched by the Redmond behemoth in June 2009.
Google’s share of the search market in the United States in August only declined by 0.01 percent - standing at about 64.6 percent - whereas the overall U.S. search market volume increased 15.5% from July. The U.S. search market volume increased 19.2 percent compared to August 2008.
Yahoo Inc. took second place behind Google, with a market share of 19.3 percent, almost unchanged from July.
How to Detect Fake SEO Consultants
Posted by admin in Enovabiz, Google Search Engine, SEO, Search Engine Optimization on September 2nd, 2009
As a small or medium business owner, you may want to advertise and promote your website as economically as possible. In recent years, Search Engine Optimization (SEO) has emerged as one of the surest and cheapest way for long-term business promotion. A typical business owner is not expected to be knowledgeable about SEO and its benefits. Even if an owner knows SEO, he/she is not sure how to choose an ethical SEO who can get the job done at the best rates and within timeline. Choosing a SEO consultant or company for your website can be a tiring and overwhelming experience. Every SEO specialist will boast about adopting latest path breaking SEO techniques, testimonials from clients and gurantees of #1 placement on Google. But how you as a non expert select a genuine SEO consultant? Listed below, are few pointers on how to detect a fake SEO consultant.
1) #1 Google ranking for Website: If any company guarantees you that they can place your website on number one position on Google for your keywords then take my advice - RUN in the opposite direction. Its obvious this company is desperate to get business and is willing misleads you to get your hard earned cash. No company can make such claims. Google’s algorithms are one of the best kept secrets. What SEO companies can do is optimize and promote the website according to widely known principles, intelligent guess work, best practices and lot of hard work. At most a company can claim that they can acquire good ranking like top 10 on Google. But even then, verify their past track record to guess on how the fared with other clients.
2) Very Low Prices: Many companies charge ridiculously low amount of money for quite a lot of service. As an astute business person, you can intelligently deduce that any work that requires hours and hours of hard work, research and analysis by a team of experts cannot come cheap. Most of the times, specialists from various fields like programmers, content writers, SEO analyst, link builders etc. pool their resources to make a site successful on Google and obviously SEO services cannot come as cheap as many companies charge.
3) Secret and Proprietary Technique That Cannot be Revealed: I don’t think we should even elaborate on this. As the owner of the website, you should be aware of what’s happening to your site and what steps are been taken to optimize and promote it.
4) Recommending Black Hat Techniques: Lot of companies recommends shady tactics known as black hat practices to get your site up in search engines. Not only these practices have very short term benefits but they can be very counter productive because search engines eventually catch website following these shady practices. Many websites big and small have been heavily penalized for using these techniques. So play safe and avoid these SEO companies like plague.
5) Using Outdated Techniques: Once upon a time, techniques like reciprocal link exchange, keyword stuffing etc. were used to get good rankings. Google and other search engines have wisened up and rank a site for its worthiness and not just back links and keyword stuffing. Choose a company that will recommends steps to make your site useful & relevant and not take short cuts.
If you keep these tips in mind while choosing a SEO company for your website then it’s very much possible that you will finally select a SEO company that knows their job and can handle your website promotion very well.
Enovabiz Solutions is a professional Dallas Internet Marketing Firm offering SEO consultancy throughout USA. We provide exclusive Arizona SEO Services and online marketing. For exclusive Dallas SEO Services contact us now. Our SEO packages suit every budget and business. And we DELIVER !
7 Real Estate Website Essentials
Posted by admin in Google Search Engine, SEO, Search Engine Optimization, Twitter on August 6th, 2009
Every real estate agent or realtor needs to tap every possible avenue for more sales. Advertisements on television, newspapers are out of the reach of most real estate agents. In this scenario, the only level playing field that remains is the INTERNET. A Real Estate Website Design can not only advertise a real estate agent’s services but also showcase the properties and even give a real estate agent exposure to million of customers all over the world at a fraction of cost. To sweeten the deal, the marketing efforts on internet are much more lasting then other traditional mediums.
Ideally, a website developed by a professional Real Estate Website design company will have these following features. These are not only desired but absolutely required to distinguish itself from the clutter of other thousands of Real Estate websites.
1) Nice, clean Design: A Real Estate website should a clean design and easy to use navigation so as to ensure that a site visitor finds the required information with minimum of clicks. The information should be presented quickly. Many sites have great animation and flash which do nothing to enlighten a visitor but only succeed in driving away a potential customer because they take forever to download. So the golden rule is to keep it SIMPLE.
2) Search Engine friendly: Search Engines like Google, Yahoo etc. are becoming the biggest sources of traffic. To ignore them will be downright suicidal for any real estate agent. A site needs to be search Engine friendly. All the titles, keywords, content has to be properly chosen so as to make the site as informative to a search engine as possible.
3) Real Estate Listings: A Real Estate website without property listings is a like a glorified business card. It does very little to educate, inform and serve a visitor. An easy to search listings will not only attract a visitor but also increase the stickiness of the site. A visitor will stay longer and explore the site. An easy control panel for the site administrator to add, edit and delete listings should also be provided.
4) Image/Video Gallery: In this age of Utube, one cannot take videos lightly. A virtual video tour can showcase a property to a potential client located across the globe. A virtual tour indicates how professional a real estate agent is and how much homework he has done for the property.
5) Content Management system: A content management system (CMS) is essential for a real estate website. A real estate agent may need to change the content of website. Pages may have to be edited or added immediately. In this scenario, it’s imperative that a simple and powerful CMS be provided.
6) Contact management: Contacts are the cornerstone of any sales. People visiting a real Estate website should be able to contact the real estate agent through contact form. A proper feedback form should also be provided so that site visitors can submit their feedback. A proper response strategy and contact management should be put in place so that no query goes unanswered. It also helps if newsletters are also provided. It’s a very important tool to keep in touch with a site visitor. A monthly newsletter with new listings and helpful material goes a long way in establishing ever lasting business relations.
7) Internet Marketing: Now, that your real estate website is ready and uploaded, it needs to be get seen. There are 1000s of real estate websites. The only way to rise above the heap will be carefully thought of and planned internet marketing. Internet Marketing can be in form of pay per clicks, banners or organic. While pay per click and banners have shown their effectiveness, the longest running, cost effective and natural marketing strategy is search Engine Optimization (SEO) and link building. Another way to build brand and get traffic is to use socials, blogs etc. to reach a still wider medium apart from just search engines.
So before choosing a Web Design Company for your real estate website, remember to check if the company provides the above mentioned features. A bit of your own research and time will ensure that your money is well spent.
Do it yourself or Hire SEO Company
I have been asked multiple times by clients, if they can learn, optimize and promote their site themselves.
My belief is that if proper time and hard work is applied, anybody can learn any skill. Same is the case with SEO. Yes, there will always be people who are much better than the rest due to their extra hard work, innovative techniques, flair and other variables. But, as far as learning any skill (Search Engine Optimization included), it should not be difficult for anybody.
The reason why clients ask me this question is because of human nature. Human mind is curious. My clients also are. They are intrigued and curious on how we can get their sites in top 10. And some clients are impatient and complain that their sites are nowhere in Google’s top 10 in one month for their most important keyword.
So essentially more than from saving few dollars, what the client really wants to know is how and what are we doing for their sites. So I make it a point to tell them (in most cases Guide will be a more appropriate term) on what all steps we undertake for SEO and what are the benefits. I am specifically transparent about this. This also helps when some SEO competitor tries to brainwash a client by impressing with technical jargons, and various facets of SEO like whitehat / blackhat etc. Due to my guidance, my clients are most of the time so well informed that they don’t demand explanations from me every time. Moreover, since my clients are up to date, it also forces me to update my knowledge constantly. Many times my clients give me new ideas, which can help their sites.
Another thing, I tell my clients, is that their time is better spent on other activities more directly related to his/her business. That is their time is worth more than just few dollars per hour. I believe that my clients can do probably much more $$ worth of work in an hour. It has to be understood that SEO is hard work and takes lot of hours to promote a website. Is the client willing to devote that many hours consistently without sacrificing his other duties? I think not.
And now another fact. Real Estate SEO companies usually have dedicated group of SEO, Link builders and content writers each proficient in their field. And it’s their job to keep themselves abreast of latest updates and news in SEO world. It’s only natural that they can do the job best then anybody else.
So the best option for people looking to promote their site on search engine is to hire a competent Arizona SEO company and give them time to work their magic!
Twitter Search and how it can change SEO Landscape
Posted by admin in SEO, Search Engine Optimization, Twitter on April 9th, 2009
Everybody who follows Twitter must be aware that Twitter has now its own search engine search.twitter.com. Now, the question is what effect it will have on the dynamics of search industry and how businesses can take advantage of this. Can SEO companies use this new feature for their purposes?
Twitter as we know is not indexed by Google. But, now that the Twitter has its own search engine therefore, any tweets by a company having its profile on twitter are searchable on Twitter and that too Real Time.
This opens a window of opportunity for businesses. All the latest tweets by a company about its business, products, services are instantly searchable and will come up in searches on twitter. Since most businesses now operate at breakneck speed, these instant results are a boon and soon creative brains across the industry will be coming up with interesting uses that will leverage twitter search.
Google stays at the Top
Posted by admin in Google Search Engine on April 7th, 2009
Hitwise recently released February report. According to the report, Google share for all U.S. searches conducted in the four weeks ending Feb.28, 2009 was a whopping 72.11%. The figures show that Google is well ahead of its nearest rivals. Yahoo! Search accounted for 17% of the searches, a decrease of -17% from the previous year. MSN search and ASK.com share were 5.56% and 3.74 % respectively.
Another insight provided by the report was that the length of search queries has increased over the last one year. Search queries, averaging searches of five to less then 8 words in length have increased 9 % between Feb, 2008 and Feb, 2009. Searches of 8 or more words increased 20 percent over the same time period. It also reveals that shorter search queries, those averaging 1-4 words long, have decreased 2 %. Searches of 2 words comprised the bulk of searches with a share of 23.47 % of all queries.
The reports also showed that search engines are the primary way the internet users search for different products and services. Health and Medical industry received 46.52% of all category traffic from search engines. Similarly, Travel, Shopping & classifieds, News and Media were other industries which have a big share of internet traffic coming from search engines.